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Strategic Planning
industry. You diversify into such products as health care and pure sa_ings, while other people diversify into ... Insurance Group, which has very effectively used a direct response strategy to market insurance through Montgomery ...- Authors: John S Hammond, Frank S Irish
- Date: Apr 1983
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Economics>Macroeconomics; Finance & Investments